It just got a lot easier to reach customers who abandoned their cart or website visit! Salesforce introduced a new way to set up such campaigns by yourself. I’ll explain the prerequisites, the setup process, what goes on behind the scenes and why it is even interesting if you already...
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Do you know how to secure your email sending domain? This is an imporant step in the implementation of any marketing automation system or email server. Did you ever wonder what SPF, DKIM and DMARC stand for and how it helps your emails reach the inbox of your subscribers?
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Be smart, save time and do it like the majority of marketers - make use of artificial intelligence! In this article I’ll tell you how to get started with Marketing Cloud Einstein to be ready for the new normal. Oh and by the way, AI also helps your business scale....
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Smart and flexible solutions are needed to strengthen online business and marketing, create personalized customer experiences and thereby generate sales in an innovative way. This article will highlight which approaches are possible.
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If you ever wanted to restrict access to a landing page or an endpoint created using a CloudPage, I’ve got two options for you, that only require a short code snippet and work as a simple way to govern who is able to access your page.
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